Professional websites

For Internet users seeking information on a global scale via the Internet, your website is rather like your company's face on to the world. Whether it is a face which encourages closer contact, or one which repels the potential client, depends on several factors.

For the potential end user of the Internet information resource provided by a website, this 'face' is the graphic layer, the visual means by which the contents are presented, the use of colour as an identifying factor, the construction of the site, the location of the menu and the main links, its clarity and intuitive access to the information it contains. At the same time, the appeal and popularity of a website also results from the specific software which enables the display of the contents, graphics, forms and other Internet applications which extend an invitation to people to make contact with your company. The right software gives the website owner access to a tool for keeping their site current by updating and modifying it as and when they need.

Thanks to the cohesiveness of such tools as the website's contents and structure, its colour schemes and graphics, style and software, we can be certain that the company image you present on the Internet will be a professional communication tool, encouraging potential clients to establish contact. It will be a tool for building the company image you desire, an image which means that your company will make its mark among Internet-user clients.

Our team is made up of professionals armed with knowledge as to how to make the most of marketing, graphics and software so that the website created for you will be a cutting-edge and effective tool for promoting your company.

A website, from the technical aspect

A web page is a specific document, accessed by means of a World Wide Web (www), address and created in a programming language in such a way as to become visible and comprehensible to Internet users. A website is a collection of such documents / web pages, thematically linked and located under one address. The information which is essential in order for the web pages to be displayed is stored on the disc of an Internet server. In the case of a more extended website, the data are collected on a database and presented on the website by the appropriate method (MySQL, PHP). When we build a website at StrefaIT, we utilise advanced text-presentation technologies and graphics (Flash, JavaScript/AJAX). Solutions like these are used to highlight a website's visual appeal, creating an up-to-the-minute and intriguing presentation of the contents. Every single website can be found by using an Internet search engine. However, where your website appears, its position in the search engine results, depends, among other things, on how the contents of your site are encoded. At StrefaIT, we have the capability to create your website so that it will be friendly to the search engine robots. As a result, your potential client will find you more quickly (XHTML, W3C compatible). In addition, we offer an SEO (search engine optimisation) service, improving your search engine ranking and positioning your site so that it will land at the top of keyword search lists.